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City of New York SOCIAL MEDIA ASSISTANT (INTERN) in New York, New York

Job Description

The New York City Campaign Finance Board manages New York City’s small donor democracy program and educates and engages voters via NYC Votes. The CFB has enjoyed a tremendous arc of progress over its 30-year history, and our updated flagship small donor democracy program is the centerpiece of this progress.

We eliminate barriers to participation by providing access to the resources New Yorkers need to vote or run for office and amplify the voices of small donors with New York City’s small donor democracy program.

We are dedicated to making New York City’s local democracy more open, transparent, and equitable. You would be working with a team that is mission-driven and committed to continuous improvement.

The Public Affairs division promotes the agency’s role in equipping all candidates and voters to open democracy in New York City. We engage New Yorkers, inform them about elections, and boost their civic participation in the democratic process. Our strategic goals are to make election information accessible and relevant, increase engagement with underrepresented communities, and cultivate a team that reflects our core values of purpose, curiosity, creativity, and collaboration. The division includes five departments: Marketing and Digital Communications, Partnerships and Outreach, Policy and Research, Product Management and Operations, and Public Relations. Our division’s work includes publishing the citywide Voter Guide, running the official citywide Debates Program, and managing the voter engagement initiative NYC Votes.

The Marketing and Digital Communications unit leads the top-level marketing and communications strategy for the CFB and creates the strategy behind all public-facing materials that directly engage and serve the needs of five million New Yorkers in thirteen languages.

The Public Affairs department of the New York City Campaign Finance Board seeks a Social Media Assistant will report to the Social Media Manager and support with content production, data and reporting, and community management. This role sits within the Marketing + Digital Communications unit and works closely with the entire NYC Votes digital team on all digital social-first content. This is a temporary, part-time intern position from June 2024 to September 2024. Responsibilities include, but are not limited to:

  • Social media management

  • Pitch ideas for NYC Votes social media calendar, scheduling social media posts across platforms.

  • Managing Instagram Story Highlights and drafting captions, scripts, and copy for text-based posts. This also includes researching and fact-checking content concepts.

  • Social media trend research

  • Research and track trends on Instagram, Reddit, TikTok, and Snapchat.

  • Assist with content creation (i.e. video production, meme generation, photography, etc).

  • Be comfortable being featured in NYC Votes' original content.

  • Support with social media data and reporting.

  • Compile and review analytics for weekly and monthly social media recaps.

  • Track useful insights such as optimal post days and times.

  • Conduct social media audits.

  • Assist with community management and social media listening.

  • Track voter questions. Follow relevant keywords across Instagram, X, and Reddit.

  • Research opportunities for NYC Votes engagement.

Preferred Skills

  • Experience with multimedia content creation (including video, meme creation, graphic design, or photography).

  • Native speaker of Spanish, Chinese, Korean, or Bangla.

  • Experience with social media management tools such as Hootsuite, Sprout, Buffer, etc, and/or experience with data analysis.

  • A demonstrated interest in digital social-first communications is a must. As we look to reach our priority youth audience, we’re looking for a candidate with a passion for social media

    communications.

  • Creativity. Looking for a creative mindset to brainstorm content ideas and familiarity with the tonality needed across social platforms.

  • Excellent research skills, including the capability to conduct research to realize content concepts, monitor relevant keywords, and identify opportunities for engagement.

  • Strong interpersonal skills to effectively engage with the online community, address inquiries or concerns, and foster positive relationships with followers.

  • Experience with written and verbal communication, ability to collaborate with team members, write social media posts, report findings, and respond to audience inquiries professionally.

  • Keen attention to detail for drafting captions, fact-checking content, and ensuring consistency in brand messaging across platforms.

  • Excellent organizational skills to schedule posts, prioritize tasks, and meet internal deadlines.

Additional Information

The City of New York provides generous medical benefits (including dental and vision through respective unions or funds), retirement, tuition reimbursement, and additional ancillary benefits. CFB offers a flexible and hybrid work schedule, opportunities for career development, learning & development (leadership training, coaching), wellness programs, and much more!

The CFB is an equal opportunity employer firmly committed to diversity. All individuals are encouraged to apply. If you anticipate needing any type of reasonable accommodation to apply for an employment opportunity, please contact access@nyccfb.info or (212) 409-1800.

How to Apply

All applicants must apply through NYC Government Jobs | Explore Careers | City of New York (https://cityjobs.nyc.gov/)

  • Please search and apply to the job ID number listed above.

  • Resume and cover letter are required for consideration.

  • Note that only applicants under consideration will be contacted.

For more information on careers with the NYC Campaign Finance Board visit our website at https://www.nyccfb.info/ to access the full listing of job opportunities and to learn more about our agency.

Qualifications

For Assignment Level I:

Matriculation at an accredited college or graduate school. Employment is conditioned upon continuance as a student in a college or graduate school.

For Assignment Level II (Information Technology):

Matriculation at an accredited college or graduate school. Employment is conditioned upon continuance as a student in a college or graduate school with a specific course of study in information technology, computer science, management information systems, data processing, or closely related field, including or supplemented by 9 semester credits in an acceptable course of study.

For Assignment Level III (Information Technology Fellow):

Matriculation at an accredited college or graduate school. Employment is conditioned upon continuance as a student in a college or graduate school with a specific course of study in information technology, computer science, management information systems, data processing, or other area relevant to the information technology project(s) assigned, including or supplemented by 9 semester credits in an acceptable course of study. Appointments to this Assignment Level will be made by the Technology Steering Committee through the Department of Information Technology and Telecommunications.

SPECIAL NOTE

Maximum tenure for all Assignment Levels in the title of College Aide is 6 years. No student shall be employed more than half-time in any week in which classes in which the student is enrolled are in session. Students may be employed full-time during their vacation periods.

Additional Information

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.

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